Fashion & Luxury: Products Development, Communication, Retail
Products Development There is a major difference between luxury and fashion companies in dealing with the product development process. Luxury 1. Most of the products are not seasonal and therefore at the end of the season are not discounted.2. Some products (say, leather goods) have a longer product life cycle. They are iconic, timeless, and … Continue reading Fashion & Luxury: Products Development, Communication, Retail
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